As a vital link between organizations and consumers, professionals with a solid educational foundation in Marketing will always be relevant and sought-after by all types of businesses; whether in the private or public sectors, governmental, profit-based or non-profit. With a strong hold in the practical application of business analytics and leadership, an online Master of Business Administration will continue to be the best foundation for managers and executives alike. With most top business schools in the nation requiring its applicants to bring several years of professional work experience into their graduate programs, an online Master of Business Administration is the perfect option for the goal-oriented business professional looking for an education that will continue to help them develop as individuals and meet the professional goals they are committed to.
The nation’s top online MBAs in Marketing offer rigorous curriculums and interactive courses for students to jump start their management career in Marketing. Some of these schools additionally offer competitive programs at attractive tuition rates, including the College of Business at Embry-Riddle Aeronautical University’s, which offers a 33-credit hour Online MBA in Marketing program priced at just $20,460. East Carolina University’s College of Business features its online MBA with a Certificate in Marketing for an incredible $12,804. The University of Massachusetts, Lowell’s 30-credit hour Online MBA in Marketing costs an affordable $17,250. The question that many graduate students ask is, what can one expect as a return on the investment after receiving an Online Master of Business Administration in Marketing and entering the workforce as a full-time professional?
Based on the most recent salary data reported by PayScale, recent graduates holding a master’s degree from Embry-Riddle Aeronautical University’s Worldwide have reported an average early career salary of $60,900, while some students completing their master’s degree from the College of Business at East Carolina University have reported an average early career salary of $52,300. Mid-career salaries average $93,700 for Embry-Riddle graduates, with ECU graduates in their mid-career average $64,900. Graduates from the University of Massachusetts, Lowell report that after earning their master’s degree, their early career salary averages $67,300, with a mid-career salary averaging $115,000.
A closer look into one of the most popular careers in Marketing shows an even greater ROI when it comes to considering an online MBA. As defined by PayScale, a Marketing Manager “is a person within a company who supervises and helps create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. The manager typically must incorporate a variety of input from creative, research, advertising, and sales teams.” One of the most interesting things about this position is the spread between professionals who currently hold the position. More people with less than five years’ experience are marketing managers than those who have been in the position for between ten and 19 years. This position is also dominated by women professionals with 70% to 30% being male. The median income for a marketing manager is an attractive $62,650 while some professionals make as much as $100,000+ annually. These numbers just go to show that an affordable online MBA offers a great start for an exciting and rewarding career in Marketing.