While both an MBA in Marketing and a Master's in Marketing are rightfully considered preparatory graduate degrees which give business professionals an educational foundation to build a business career on, the main differences between the degrees lie in the approach and philosophy of education and training and the structure presented for the degree itself. Some factors which are consistent between both fields of study presented by many top-notch programs in the nation include similar application processes and admissions requirements, tuition fees, length of degrees, and potentially some course overlap between programs. By taking a closer look at some of the key characteristics of both degrees, a student may get a better idea of the differences between the two and ultimately which, between the two, is the best program to pursue.
A Master's Degree in Marketing
Usually considered a Master's of Science with an emphasis in Marketing, this degree is typically one a student with an undergraduate degree in Marketing will consider to develop his knowledge of marketing in a deeper way. This program may be featured in a university's college of arts and sciences instead of a school of business. Issues like supply and demand and global trading are reinforced and developed further during an M.S. in Marketing. Students pursuing this degree are often encouraged to pursue internships as the they traditionally will have less professional experience than their MBA counterparts.
A Master of Business Administration with a concentration in Marketing
Most successful applicants to the nation's top online MBA programs in Marketing have a few years of professional work experience going into their coursework. This does not mean they will have an academic background in Marketing however, as they may have chosen a focus in Accounting, Finance, or any other business-specific specialization in the past. Many Marketing MBA students are focused on concerting their efforts toward a managing or executive position within a firm. An online MBA in Marketing will typically focus on the more practical side of management than theoretical. Students may be encouraged to attain professional positions so they may apply course content in the real world of business right away.
For students with some valuable business experience already on their resume and who are looking to pursue a top-level position within a firm, an online MBA in Marketing is a great fit for education.
One of the very best programs a student can pursue is one offered by the Warrington College of Business at the University of Florida. Based on academic experience and professional history, the school offers two formats for this exciting online degree in Marketing. Undergrad students with over seven years of professional work experience can complete all coursework, including prerequisite courses, in two years while students with a more-recently completed undergraduate degree can complete the accelerated track in as few as 16 months. This 48-credit hour program features a total tuition cost of $48,000, while some students have reported an average early career salary of $74,600 upon graduating from the Warrington College of Business. This program benefits from the business school's exemplary accreditation and recognition from such esteemed ranking organizations at the Princeton Review and U.S. News & World Report.